Ecommerce that’s built to sell.

Online stores designed and tuned to convert, across Shopify and WooCommerce. Store design, product data, conversion-rate work and ecommerce SEO — with deep experience moving large catalogues without losing data or rankings.

An online store lives or dies on the details: how fast it loads, how clean the product data is, and how little friction there is between landing and checkout. I’ve run ecommerce at brand scale and built it for independents, and I treat both the same — as a system to be measured and improved, not a one-off build.

The path to a sale — friction removed at each step
01 Land
02 Browse
03 Product
04 Cart
05 Checkout

What does ecommerce work cover?

The whole journey, from product data to checkout.
  • Store design and build — storefronts that are easy to shop on, especially on mobile.
  • Conversion-rate work — finding and removing the friction that’s costing you sales, backed by what the data actually shows.
  • Ecommerce SEO — structure, technical health and product data so your categories and products get found.
  • Product data and imagery — bulk catalogue work, clean attributes, and consistent, fast-loading images.

Can you improve a store I already have?

Often that’s the better-value job. I audit where shoppers drop off — slow pages, an awkward checkout, thin product data — and fix the things that move the numbers, rather than rebuilding for the sake of it.

Do you handle big or messy product catalogues?

Yes. Bulk updates, mapping awkward attribute data, cleaning up spreadsheets, and keeping everything in sync across channels. I’ve built pipelines that take minimal supplier data and turn it into complete, structured listings — useful when you have thousands of products and not enough hours.

Which platform should I be on?

Whichever fits the job — usually Shopify or WooCommerce. I’ll give you an honest answer based on your catalogue, your team and your budget, not on what I’d prefer to build.
Start something

Let’s talk about your project.

Drop a few words about what you’re building, where it’s stuck, or the timeline that scares you — I reply within 24 hours, weekdays. Even if it’s a polite no.

Email
hello@elkdigital.co.uk
the fastest route in
Base
Hampshire, UK — GMT / BST
remote-first — UK, Ireland & beyond
Response
Within 24h — always
even if it’s a polite no