A clear plan, then the build.
Practical digital strategy and UX — auditing where you are, mapping where to go, and designing the user journeys that get people from landing to decision. No jargon, just a plan you can act on.
Sometimes the most useful thing isn’t a build — it’s an honest look at what you’ve got and a clear plan for what to do next. I audit your current setup, work out what’s actually holding you back, and map a practical route forward. Often I’m the one who then builds it, which keeps the strategy grounded in what’s really deliverable.
01
Audit
02
Plan
03
Prioritise
04
Build (optional)
What does digital strategy mean here?
A practical audit and plan, not a slide deck. I look at your site, your search visibility, your conversion path and the tools you’re using, then map a prioritised route forward — what to fix first, roughly what it should cost, and what to expect. Plain English throughout.
What’s the UX side?
Designing the journey, not just the screens. Where people land, what they need to see, and how to remove the friction between interest and action — built to work on mobile first. Good UX is mostly about getting out of the user’s way.
Do I have to commit to a big project?
No. A strategy or UX review can be a standalone piece of work. You get the audit and the plan, and you’re free to take it elsewhere or in-house. If you do want it built, I’m here — but that’s your call.
How is this different from an agency’s discovery process?
It’s me, looking at your actual setup and giving you a straight answer — not a team billing a discovery phase to justify the next one. You’ll get something practical you can act on, quickly.
Start something
Let’s talk about your project.
Drop a few words about what you’re building, where it’s stuck, or the timeline that scares you — I reply within 24 hours, weekdays. Even if it’s a polite no.
Email
hello@elkdigital.co.uk
the fastest route in
Base
Hampshire, UK — GMT / BST
remote-first — UK, Ireland & beyond
Response
Within 24h — always
even if it’s a polite no