Your digital operations, run for you.

Concretely:

• A monthly report built from your store’s own till — sales, traffic, search and ad performance, every figure sourced, nothing estimated.
• Google Ads operations — search terms, bids and budgets reviewed on a fixed cadence, measured against real sales rather than the platform’s own dashboard.
• Product feed health — rejections fixed, data kept clean, so your products actually show on Google.
• Site monitoring — speed, uptime and search health, with problems flagged before you notice them.
• A private dashboard that’s always current — your plan, the work done, and the numbers, in one place.
• A plain-English monthly note: what changed, what’s next, what I need from you (usually nothing).

No — and the difference is the whole point. Anyone can ask an AI tool for marketing copy; what you’re paying for here is the harness around it. I’ve built the tooling, the checks and the discipline: every number must trace back to a query against the source system, every change is verified before it ships, and I personally sign off everything that reaches you or your customers. AI does the volume of work a team used to do. The judgement — and the accountability — stays human, and it stays with one person you can phone. I’ve written about exactly how I work this way.

From £950 a month for a focused scope — say, ads operations plus monthly reporting and the dashboard. A typical full back office — reporting, ads, feeds, monitoring, the lot — runs around £1,500 a month. Rolling monthly, no long contract. Every step up in scope or spend is a conversation first, not a surprise on an invoice.

You look at your dashboard — it lists the work, the plan and the numbers, and it’s updated as things happen, not once a quarter. Every figure on it can be traced to its source. If you ever catch a number on your dashboard that doesn’t match your till, I want to hear about it the same day — that’s the standard the whole service is built on.

That can work fine — this is operations, not brand strategy, and I’m happy running the engine room while someone else steers. But if what you’ve got is an agency charging strategy money for operations work, I’ll probably tell you that within the first month. And if you don’t need me at all, I’ll say that too.

You keep everything. The accounts are yours, the documentation is yours, the dashboard history is yours. Nothing is built to lock you in — that’s deliberate, and it’s in writing.